LIVESTEAM - BRAND BUILDING - Export Workshop (Greek Brands)

Business of Fashion Export Livestream - 2 days
Satisfaction Guaranteed
Grow your €1 Million Export Sales! Make all your export investments a Success.

AGENDA

Each bullet point is delivered with one goal in mind: how to increase sales.
Together we will cover 

• Brand vision & values *
• Strategy and action plan *
• Pricing and margins *
• Brand fundamentals at export including trademark, administrative and financial challenges 
• Sales & Marketing 
  A – How to identify the right buyers, get orders and get paid
  B – How to connect and convert the buyers - step by step
  C – How to maximise your trade show investment 
  D – How to work with agents and distributors 
  E – How to market your product and be successful 
• Back Office structure and opportunities (staff and partner recruitment and management, currency optimisation, logistics...)
• Conclusion - You will have worked on a blueprint for your Brand to ensure it reaches the goals which have been set up

* = see process #4 below

SPEAKER       
Thierry Bayle - Founder of Global Fashion Management and the London Fashion Business Academy & Co-founder of CEO Mentoring.
Business of Fashion Expert bringing over 25 years' international experience from strategy to execution. Working every week with Brands and Retailers. Learn more about Thierry in the above video (Clients, Expert at Who's Next...).

Case Study  - How Virtual events / Trade Shows can be a sales booster!
Brands can invest €6 000 to €10 000 to exhibit at a trade show (or a similar kind of event virtual or not) without the confidence that the orders will follow.
They often realise too late that they went without preparation and this is the reason for picking up 0 or just 2 - 5 orders. Those orders hardly pay for the stand and expenses to exhibit at the show. 
In January, a Young Designers told us that she exhibited twice at a trade show in Paris. As she did not pick up any order, she had to close the Brand! It is very much avoidable!

Our Clients know that we will develop together a real strategy, action plan & monthly to-do list for all the key staff members involved in the project.
They go there well prepared, they know how to work on site and they also know how to follow up the show. 
The results are about taking up to 30 orders at the first show. It is possible if the show is professionally prepared 3 - 6 months before show date.

Join us. If you have a question, WhatsApp us on +44 7951 198 769.

Workshop Process - Recommended by Clients
1. Preparation questionnaire and Q&A exchanges to ensure the Team and Brand are prepared even before we meet online
2. Delivery of the digital workshop around the key fundamentals and top golden rules you must follow as well as the top mistakes your competition has done. We are assuming you have no interest to make these same mistakes we see every season. Each mistake will cost thousands of Euros rather than just hundreds of Euros.
The workshop content will be based on your Brand's goals you have shared with us.
3. Follow up exchanges post digital workshop to ensure you follow the action plan which has been decided. We will assist you through advice, mentoring and execution if necessary (drafting a letter or procedure, attending a call with a stakeholder...).
4. The topics indicated with an "*" will be handled in the preparation of the digital workshop with online courses however we can address them partly or wholly during the workshop.

NB - Spaces are limited with a maximum of 4 Brands.
We will therefore be discussing YOUR Brand and YOUR opportunities and challenges.
The content of the livestream can be amended to fit purpose however the above is the minimum agenda.
Please share your goals.

Location: LIVESTREAM - VIRTUAL WORKSHOP - Live events will take place throughout 2024. Please connect to know the dates or if you wish to organise a private session in your company.

Dates: Wednesday May 8th 2024 and Friday May 10th 2024 (4 half days) 

Time: Daily from 9.00 am to 12pm and from 1pm to 4pm - Quick short breaks are planned. 

We were asked for another option: 
Dates: Friday May 17th 2024 and Saturday May 18th 2024 (4 half days)
Email us which dates are right for you or suggest a new date.

Bonuses
* Free Lifetime access to Online Courses (how to get buyers, fashion mapping or how to find buyers, pricing and margins, #1 process to avoid major mistakes ...).
* Free 3-month follow up by email
* Free Business Templates
* Free USA Workshop presentation
* Free review of your SWOT Analysis

NB - As we still wish to continue organising live events in Greece, we can organise a 1-2-1 meeting with your Team or a collective event when you are free.
We are very familiar and we have regularly delivered workshops and masterclasses on topics such as 
*USA: how to build a profitable trade show and digital connections with Buyers,
*How to get the most from the staff and partners,
*Retail Buying and Merchandising ...
In addition, we are planning new dates for the livestream so call or email us for details.

IF YOU WANT TO BUILD A HEALTHIER, MORE SECURED AND GROWING BRAND, YOU WILL MOST PROBABLY SAY WHAT A CLIENT SAID
"Thierry cares more about my business than I do" - The Client meant that Thierry was able to see the green flag where the Client was only seeing a red flag and the reverse being true as well.

SATISFACTION GUARANTEED - 300% ROI

If after the initiation preparation phase
(Brand vision & values, Strategy and action plan, Pricing and margins),
you cannot see a 300% Return On Investment, just tell us and we will happily reimburse you. 
You will lose access to the online courses we would have shared with you.