Discover our new podcast platform for you to learn the business of fashion from the comfort of your mobile phone, desktop at your home or office.

ACCESS THE GFM-LFBA PODCAST.

Tell us more about the important topics you want to hear about. 
What is preventing you from moving forward?
What would help you boost sales? Have a healthier or more resilient business?

WE WANT TO CREATE THE CONTENT YOU NEED, THE CONTENT YOU WANT!

Do you need personal advice? Book your session with the Founder here.

For many years, Fashion Designers saw their product as their Number 1 asset.
Today, what do you believe is the #1 asset of a Fashion Brand?

Watch what we hear from your colleagues.

Check the video on YOU TUBE.

Thierry Bayle, founder of GFM and LFBA has more to share with you to help you monetise your Brand and Retail business.

During turbulent times, why stay alone when we can deliver more and better together.

By your side, always.
We care and we will prove it on the first call you will give us. 
Ask us precisely what you want and we will work with you.
Budget is never an issue. Why? Because you have been at the origin of why we have set up our Online Courses. We responded to your request to have the business of fashion delivered in a cost effective way that will never break the Bank.

Need a quick call to action and Build a global and profitable Brand?
Check out our 10-week program.
You get access to our Premium Online Courses, free weekly webinar, free 1-2-1 time with an expert to...

Are you struggling to find ideas to communicate your Brand's message?
You are not alone.

However, it does not have to be so challenging and you do not necessarily need to pay a Marketing Agency for all your creative needs.

Listen to this GFM / LFBA podcast. You will see practically how GFM-LFBA Founder can find answers by just looking carefully at what is around us in our daily life.
All those ideas are yours for free.

You can get help from us on the business of fashion so that you do not have to focus on that if you do not want to.

• Have top expert advice across wholesale, retail and online
• Benefit from international experience 
• Learn what successful Designers do and you will avoid the mistakes made by the competition.
  
  

Call us when you are ready.
Tel +44 20 8576 6222 - Whatsapp +44 7951 198 769

TO THANK YOU FOR READING THIS POST.
YOU CAN TAKE ADVANTAGE  OF AN EXCLUSIVE OFFER TO JOIN 2 FREE SESSIONS TO WORK WITH AN EXPERT. 
IF YOU ARE NOT A...

In the Online space, you do not have unlimited functionalities to connect and exchange with the visitor and future Client.
Discover the world of pop ups.

Pop ups are sometimes considered as intrusive however they are here to play an essential part in the customer journey. 
The pop ups can be smart if you use all the dimensions you can play with.

• Just text?
• Text and image/ video?
• Content just about discounts?
• Content about free shipping? Or may be
• Content around social proof or liking?

Now you may start seeing that there are opportunities in every tool put at your disposal.

MISTAKES
Some pop ups are not controlled and despite closing them they re-appear on and on and one ... This is indeed irritating, annoying and intrusive!
Alternatively, they close yet they reappear the next day. Is that too soon or too late?

This is for you to answer based on your Vision on customer journey. 
We believe it is too early unless you have a different pop up message. 
It can be more...

As we are often approached by Manufacturers we want to highlight a few points of relevance if you have a factory and you want to pivot in the current turbulent times we are facing.

Opportunity 1 - Build your Brand

Often your experience and skills are second to none and you have the creativity (and manufacturing capability) to design and market your collection to international Buyers.
The margins as you know are vey generous.
The market is changing, the Consumer is happy to hear from you directly and you can start building the foundations before you make any substantial investment.

Check this programme which will help you make your Dream a Reality.

If you feel that you are planning to launch the Brand project within the next 6 to 18 months then consider this programme as it will save you time and money. 

Book your call here and access the resources from global Fashion Management and the London Fashion Business Academy.

Opportunity 2 - Pivot with new services

The market...

This period has not been easy for any of us. 
We had a close friend who decided to remain alone to run the business and unlike others, he had launched an online business alongside the wholesale business. He would have been able to pivot the business in this new normal yet this situation has put huge pressure on him and the business had to close. This has taken a huge toll on him, his family and close friends as you can imagine.
Sometimes, all it takes is a helping hand and a few conversations to turn around the challenges we face. 

We have all been facing new challenges and we have been thrown into the unknown nearly overnight. Many of us have had to park our business.  
So what's next?
Together, we can help pivot your business, bring energy & motivation and see more clearly how to move forward.

These 2 sessions will be about helping YOU so only a few people will join the call. This will help us understand your business and have you move...

As a Designer and business owner, you face increasing pressure due to a complex and ever changing environment.

How can you build a healthy and financially sound Fashion Brand or Retail business?

Let's draw a parallel between what Dr. Craig Coopersmith (Director, Emory Critical Care Center) had to say on CNN while interviewed end of 2020.

He has been building collaboration with other heads of ICU (Intensive Care Unit) across different hospitals. The sharing around covid-19 experience has enabled all of them to become better at anticipating how to respond to a situation. They have become much more confident about the procedure they have implemented following this exchange. Now, they know what to do when they see a pattern repeating itself across various hospitals. 

On their own, they may have just 1 or 2 case studies.
Together, they start adding up 20, 30 or even 50 similar case studies. 

They can therefore identify a solution sooner rather than later.

It all started with Dr...

New Year, New You. 
To you and your family, we wish you a healthier,happier and more prosperous New Year 2021.
It all starts with an idea and a first step taken towards making this idea become reality.
We are only a phone call away to make sure this first step is followed by a second, third, fourth, fifth ... positive step heading in the right direction. 
Remember, we like to give before we receive. 

People really love the fact that we provide them with a WhatsApp number as they often have an internet connection yet not all have the money to give an expensive phone call to our landline or mobile when they live in a different country and continent.

Apart from our content which comes directly from working with other Brands, Retailers and fashion stakeholders (agents, trade shows, PR, manufacturers ...), we also encourage you to interview and get the real news from Designers or TV / Radio programmes like The Profit on CNBC and investor Marcus Lemonis.

Marcus Lemonis is...

How to monetise your Dream?

Get some practical answers in the latest article GFM/ LFBA Founder Thierry Bayle was invited to write for Anton Dell. 

Thierry has seen too many aspiring Designers and Fashion Brands putting their own savings, their family and friends' savings and the dream disappearing completely after 6, 12 or 24 months.

This has to change today. It is LFBA/ GFM's mission to support and guide the Designers to set up, manage and scale up a Fashion Brand.
We share how to launch your Brand, your boutique and your online business and make it profitable and global if you wish.

Read the TOP 8 GOLDEN RULES TO LAUNCH YOUR BRAND SUCCESSFULLY.

If you have any question,  WhatsApp us today on +44 7951 198 769.

Receive more free resources (articles, webinars) by registering your interest here.
Discover insightful business articles in the GFM blog here.

Fashion Designers who are serious about their business and 
who want to BUILD THEIR BRAND IN 10 WEEKS can join us...

We hope you and the family are well and safe. 

As you start having several seasons' experience, there is one question you should ask yourself:
What if I go back 6 months or 2 years, what would I do differently based on what I know today?

We regularly ask this question to Designers and on this occasion, we received answers that must be shared with you as you are planning to start up or scale up your fashion Brand.

The UK Designer (High End Apparel) answered the following:
"
My main mistake was to focus to much on design. I was investing up to 80 to 90% of my time on design. I was concerned about the product. I forgot about the rest.
If I was to re-do it, I would invest the time in marketing and a PR company. I would invest in selling and reaching out to buyers.
"

A similar situation with a French high end Designer (Accessories) who has a strong experience and skills in photography, journalism and Branding, his response was that he should have invested more time in selling and...