When Simon Sinek asked the Navy Seals how they select the best of the best, they explained that they needed to rate the person to be rated on those 2 criteria

Performance

Trust

With the Navy Seals, they will privilege Trust over Performance.
SEE THE VIDEO NOW.

In Business, we seem to have the opposite metric analysis and this create organisations that will fail in the long term.

Do you agree?

Simon Sinek - Navy Seal Recruitment process

Simon's quote: "Leaders are the ones who have the courage to go first and open a path for others to follow."

PS - Do you need help or support to identify the High Trust people and get them to be Higher Performers?
WhatsApp +44 7951 198 769

A few days have passed since the first part of this Fashion and Cooking blog post.
You have therefore dedicated time and efforts to come up with some recipes.
As we mentioned in Part I, you need to have
* An image of the final product
* The recipe - step by step process to prepare the dish and bring consistency to your dish
* The ingredients - Those may vary depending on who will eat and if you wish to appeal to the palate of the person tasting the dish!

The Image: The Vision - The Products - The Measurable Goals

What is your project all about.
What sales goals do you have
What products will you be selling and to whom
What sales channel will you use? Which country will you be selling into
...

The Recipe: The processes to get the results you are expecting

If you are developing a wholesale and trade show sales approach, what process will you use to build the sales, leads, contacts...
what process will you use to train your staff, work with agents & other partners
what process will you use...

Have you noticed that the Fashion Industry has become more complex and unpredictable?

Wholesale, Retail, Online, Popup, D2C, B2B platforms, Marketplaces...
Many Young Designers or StartUps believe that success is ALL about the product. Clients tell us that the product is only 15% - Some Clients and Prospects say 25% and very infrequently do we hear 50% or above.

So how do we fix that? How do we become better at forecasting our own future?

One easy answer is what our Successful Clients do:
MEASURE THINGS 3 TIMES, ALWAYS!

1. You measure the first time to ensure it is the right project and the right priority for the business. 
Time is a limited resources, you must, therefore, focus on the key top-level priorities for the Brand or Retail stores/ Online.

2. You measure the second time to set up a minimum standard the business must reach.

3. You measure the third time to work hard on reaching the minimum standard and you measure the results. If you have reached the minimum standard, you...

It all started as we were working with a Client who loved cooking and Fashion of course.

Part of the work we were doing together, we asked a few questions and we shared a few top tips and among those, we said:

* Close your eyes and tell us what you see in the future. If a Journalist was to interview you in 10 years and asking you to describe your journey and what you have managed to build over the period, what would you say? 
The Designer started creating a picture of the final product and a picture of what she wanted.

* As you are building a wholesale strategy and looking to attend trade shows, what would be the step by step process you would apply to make the trade show investment a success. Also share with us the time line.

The Designer started drafting the blueprint to effectively pick up orders at the show.

* As you set up the trade show action plan, you will need tools such as price list, emailing, calling, imagery, social media... please list them all.

The Designer started...

You have a dream.
Do you want to bring it to reality? Effectively? Now rather than later? Profitably?

You must have interviewed 5 or 10 Designers and you must now know the key mistakes they have made and those you must avoid.

They must have told you that the Product is only 15 to 30% of success.

Where is the rest hiding?
Simple! In your pricing and margin, in your marketing, in your ability to recruit interns, staff and partners, in your ability in having the product delivered on time and with quality every time, in your ability to contact buyers before heading to a trade show...

You must build strong foundations the same way you build a house.

Did you give the Architect a full brief about what you want to achieve and build?
Do you have a contractor who is joined by different skills people from plumber to electrician or from sales to marketing and from trade show expert to branding...

The Fashion Mapping online course will help you very practically understand how to build a 200-buyer...

UPDATED VERSION & IN CONJUNCTION WITH GLOBAL FASHION MANAGEMENT

What will break or make your business succeed is time and priority management.
How do you rate your team? yourself?
Do they regularly procrastinate tasks which are important in the business?
Do they just focus on the easy ones?
Do they only focus on the ones they love doing or those which are urgent but not important?

Let's check what other Business people say about Time Management and let's review some other great quotes from business leaders and successful people ...

Just recently, 2 Brands doing over £1 Million were not having any proper management monthly (or even quarterly) and the business owner could not understand why some projects were slow and others not moving at all!
If there is no accountability monthly on a goal, project or task then the business will under-perform even though you may still make money today. 

Douglas Reid - Xerox Corp
"Management has the responsibility to explain to the employee...

LFW, PWF and other cities fashion weeks are great events to build a relationship with Buyers and Consumers.
However, such events must be prepared.

You know the famous business quote:
"Fail to prepare and you prepare to fail!"

One day, a Designer told us that without preparation, such events can end up just being "an ego trip".
Do you feel the same? 
Don't do it again if you only have a "hope strategy".

Set some clear measurable goals otherwise a British Designer told us that, in the absence of results, the "event was as expensive as taking a store in Mayfair/ Bond Street".
Mayfair is one of the most expensive part of London.
Paying £3000 for 3 days means that you are paying a rent of around £360 000/ year (x120) for a 10m2.  

As you can see, even the best in class like London Fashion Week will need to clean up.
What do you need to clean up in your business?

We are here to help. Our Fashion VIP Service is the preferred 121 product for Young Designers and...

The London Fashion Business Academy is the brainchild of Thierry Bayle, Founder of Global Fashion Management (GFM).

GFM offers many posts on Wholesale (B2B), Retail (B2C), Buying ...
Instead of repeating the blog posts from GFM to the LFBA, you recommend you visit the FREE Business Blog on the GFM web site. 

 VISIT THE GFM RETAIL BLOG POSTS HERE.

UPDATED ARTICLE
To you and your business, Happy & Prosperous YEAR 2019 and 2020.

In 2018 and first part of 2019, many Brands and Retailers we talked to have been complaining that, too often,  they had been receiving the wrong advice.

As the industry is becoming more complex and unpredictable ...
As nobody knows it all and sometimes we don't know what we don't know...

The question is:
Where can we find somebody we can trust?

This is where the #LFBAChallenge is going to be your solution to beat the competition and grow in 2019.

Check the GFM/LFBA video or call us/ email us.

Take the #LFBAChallenge and get top advice and execution help 
AND ONLY PAY FOR WHAT YOU CONSIDER IS RIGHT.

You are in full control.

The responsibility is on us to deliver what you wanted and make sure we exceed your expectations. Discover the solutions in the video.

NB - See the Founder of GFM at Who's Next. Attend his free workshops at the EXPERTS & MASTERCLASSES area. ...

Read,
Reflect &
Rethink the way you think and work &
You are on your way to make your Dream a Reality

1. "Today, success is not about what you know, it is about what you do not know"
Thierry Bayle - Founder Global Fashion Management / London Fashion Business Academy

2 "Success is not final; failure is not fatal: It is the courage to continue that counts."
Winston S. Churchill

3. "Success usually comes to those who are too busy to be looking for it."
Henry David Thoreau

4. "Opportunities don't happen. You create them."
Chris Grosser

5. "I find that the harder I work, the more luck I seem to have." 
Thomas Jefferson

6. "Successful people do what unsuccessful people are not willing to do. Don't wish it were easier; wish you were better." 
Jim Rohn

9. "Try not to become a man of...